Fontes de dados e metodologia
Website Analytics: All traffic data sourced from Fathom Analytics (Site ID: KYYIMIBG) for January 1–May 8, 2026, pulled from the Fathom "This Year" view. Privacy-focused, GDPR-compliant analytics. Top-line YTD: 90.3K visitors, 126.8K pageviews, 02:08 avg time on site, 83% bounce rate, 0 event completions tracked. Monthly pageview totals: Jan 34.1K, Feb 22.0K, Mar 29.0K, Apr 32.6K, May 1–8 partial 9.2K (~1,150/day, slightly higher than April's 1,086/day).
Translation Data: Weglot translation request statistics for testicularcancer.org, lifetime through May 8, 2026 (125,932 total requests across 10+ languages, displayed in Weglot's "Last 365 days" view). Weglot was installed in 2026, so the lifetime figures fall entirely within YTD 2026. Translation requests reflect the number of times pages were accessed by non-English visitors triggering Weglot's translation layer. Daily volume accelerated sharply through Awareness Month and into early May, peaking above 5,000/day. The 8 days from April 30 to May 8 alone added approximately 25,900 translation requests (~3,240/day average), suggesting strong sustained international interest beyond Awareness Month. Top-5 most-translated URLs (lifetime): /testicular-cancer-101/tag (3,820), /testicular-cancer-101 (3,456), /testicular-cancer-101/left-testicle-pain-causes (2,155), homepage (1,933), and /what-do-i-do-if-i-detect-a-lump (1,107) — the latter is a new entrant in the top 5, replacing /orchiectomy-pain-care from the prior pull.
Geographic Data: Country-level visitor data from Fathom Analytics for Jan 1–May 8, 2026. Top 5 countries by visitor count displayed: US 52.3K, China 5.1K, UK 3.6K, India 2.2K, Germany 2.1K. Canada (which appeared in the prior pull at #5 with ~1.9K) has dropped out of the top 5; Germany has overtaken it.
Source & Device Data: Traffic source channels and device breakdown from Fathom Analytics for the Jan 1–May 8, 2026 YTD period. Sources by visitors: Organic 58.8K (65%), Direct 26.6K (30%), Paid/Campaign 1.6K (2%), Social 798 (1%), Other 2.5K (3%). Devices by visitors: Phone 55.5K (61%), Desktop 30.8K (34%), Mobile 1.8K (2%), Tablet 826 (1%) — phone+mobile combined remain at 63% of all visitors. Browser breakdown shown alongside top pages.
Fundraising Data: Total raised YTD ($82,784) combines two channels: (1) online donations via Fundraise Up ($18,938.88 across 94 donations from the FU Insights dashboard, Jan 1–May 8, 2026; 83 one-time + 11 recurring; average one-time $219.92; median one-time $53.70), and (2) off-platform revenue deposited to the Bank of America operating account ($63,844.90 across 17 external credits, Jan 1–May 8, 2026, from the bank statement export). Off-platform breakdown: in-branch counter credits $42,511.54 (2 deposits — $35K on 4/13 attributed to TCF Summit, $7.5K on 3/20 to a smaller event); Damselfly Foundation grant $15,000 (4/9); ATM cash deposits $4,673.56 (5 deposits at Bee Caves and Lakeway, TX branches, attributed to event cash collection); PayPal transfers $427.79; workplace-giving and DAF channels totaling $1,231.64 (Benevity workplace giving $300, Benevity / AmericasGives portal $127.76, CyberGrants $400, Fidelity Charitable DAF grant $400, GoFundMe payout $4.25). Two internal account transfers totaling $70,000 (3/16 and 4/6 from CHK 6631) and a $200 bank adjustment are excluded from "raised" totals as they represent internal money movement, not new external funds. Combined monthly totals (online + off-platform): Jan $6,991 · Feb $282 · Mar $15,124 · Apr $56,871 (Summit + Damselfly + Awareness Month giving) · May 1–8 $3,516 (partial). Recurring revenue: 5 active monthly plans (3 in $25–$45 range, 2 at $45+), $326.50 MRR, 766% MRR growth rate, $137.06 avg. revenue per plan, 0% churn, 3.6% share of online revenue. Annual projection revised from $65K to ~$200K based on $82,784 YTD through 4 months plus Summit/Awareness Month seasonality already captured and expected Q4 year-end giving still ahead.
Community Metrics: Discord joins, leavers, activation, and retention from Discord Server Insights export (Server ID: 939179365676249198) covering January 15 – May 7, 2026 (17 weekly cohorts; non-Partner servers limited to last 120 days, so the export window starts after server launch on Jan 6). Across all tracked weeks: 88 joins, 31 leavers, +57 net growth. Source mix: vanity URL 65 (74%), direct invite 22 (25%), other 1 (1%); discovery, hubs, bot, and integration sources show zero. Activation = % of new members who opened channels in first 7 days; member-weighted across 88 tracked new members = 62.5%. Retention = % of each weekly join cohort still in the server after 7 days; member-weighted across 87 tracked new members in completed cohorts = 42.5%. The "last 28 days" view (snapshot May 7) shows 38 joins via invite links — discord.gg/testicularcancer (30), discord.gg/XB6sH47eYW (5), plus 2 minor links — and a referring-domain table of 34 Unknown / 2 testicularcancer.org / 1 Bing for the same 28-day window. Current Discord membership ~580 sourced from the Server Insights "Total membership over time" chart (May 8 snapshot); the most recent week's "Key Metrics" tile shows new-member retention rebounding to 50.0%, up 7 percentage points week-over-week from the YTD-weighted 43%. Facebook group membership from Ladies of Testicular Cancer Foundation and Testicular Cancer Foundation – Community & Support private groups. TC Navigator data from Chatbase conversation export (Chatbot ID: CVJ6kAbB5TSoiB1DHMWct) for January 1–May 8, 2026 (full YTD; the export window is May 8, 2025 – May 8, 2026, but TC Navigator launched in 2026, so all 202 conversations fall within YTD). 202 total conversations, 1,714 total messages (833 user + 881 assistant), avg 8.5 messages/conversation, reaching 23 distinct countries. Monthly volume: Jan 44 · Feb 33 · Mar 42 · Apr 52 · May 1–8: 31 (partial). Channel mix: Agent page (Chatbase hosted page) 130 / 64.4%, Widget or Iframe 38 / 18.8%, Instagram 27 / 13.4%, Playground 6 / 3.0%, Messenger 1 / 0.5%. Top countries: US (138), Brazil (12), UK (6), Germany (5), Canada (5), Croatia (5), Denmark (3). Topic % breakdown is a fresh full-YTD re-analysis across all 202 conversations using regex pattern matching against each conversation's title plus first user message. Of the conversations with a clear primary topic: Treatment & surgery 37 / 23%, Symptoms, lumps & pain 33 / 21%, Awareness & self-exam 30 / 19%, Diagnosis & staging 24 / 15%, Support, resources & community 20 / 13%, Survivorship & recurrence 14 / 9%. Each conversation is assigned to a single primary category in priority order (Awareness → Survivorship → Treatment → Diagnosis → Symptoms → Support); the percentages shown represent share of categorized conversations. Discord deployment metrics (35 community members, 443 total messages — 271 channel + 172 DMs, 342 bot responses) are sourced from server-side bot logs spanning April 26–April 30, 2026 — the bot's first 5 days of public activity in TCF's private Discord. The 35 unique community members include both channel and DM participants; one community member accounts for the bulk of DM volume (172 messages), reflecting an extended one-on-one peer-support style interaction with the bot.
Social Media: Facebook page followers (24K) sourced from facebook.com/testicularcancerfoundation/followers/ as of May 8, 2026 (unchanged from prior pull). Instagram followers (~32,300) and post count (1,001) sourced from @testicularcancerfoundation profile as of May 8, 2026. X (Twitter) follower count (4,370) sourced from x.com/TCancer profile as of May 8, 2026 — up from 3,588 on April 30 (+782, +22% in 8 days, the largest social-platform jump of the period).
Search Visibility: Organic search data from Ahrefs Site Explorer API for testicularcancer.org, pulled May 8, 2026 (US, subdomains mode). 2,456 organic keywords (468 in top 3), 12,444 monthly organic traffic, Domain Rating 47, 5,819 live backlinks across 682 referring domains. Traffic value ($768,042) uses Ahrefs methodology: the estimated monthly cost to acquire TCF's current organic traffic through Google Ads, calculated per-keyword using position-weighted CPC across all ranking terms. Top keywords selected by absolute traffic. Backlink growth deltas (+15% / +5%) compare against the April 30, 2026 pull (8 days prior). The earlier "search intent breakdown" stat block has been removed pending a fresh aggregation across all 2,456 keywords.
Google Search Click Milestones: Achievement timestamps sourced from Google Search Console > Achievements for property sc-domain:testicularcancer.org, exported May 8, 2026. Each milestone is the date Google Search Console flagged that the site reached that click threshold in the rolling 28-day window: 3K (Sep 11, 2020), 3.5K (Jun 2, 2025), 4K (Jun 18, 2025), 4.5K (Jun 22, 2025), 5K (Jun 25, 2025), 5.5K (Jun 28, 2025), 6K (Jul 6, 2025), 7K (Feb 17, 2026), 8K (Feb 26, 2026), 9K (Mar 27, 2026), 10K (Apr 1, 2026), 11K (Apr 7, 2026), 12K (Apr 13, 2026), 13K (Apr 21, 2026), 14K (May 6, 2026). Current value (14.1K toward 15K) is the in-progress milestone displayed in Search Console at time of export.
Store Orders & Shower Cards: Order data from Squarespace store export for January 5–May 5, 2026 (71 distinct orders: 70 paid, 1 refunded). Across all paid orders, total store revenue came to $650.33, spanning shower cards, STRESSTICLES DIY kits (13 orders), apparel (tees, caps), books (If These Balls Could Talk, 2 copies), and wristbands. Of the 70 paid orders, 48 were shower card orders. Free shower cards (SKU: SQ3347064) totaled 3,585 cards across 38 orders. Paid shower cards (10 orders, 2,069 cards total) span four pack variants: shower-card-1 (5 line items, 329 cards), shower-card-10 (1 line item, 1,040 cards), Sshower-card-25 (1 line item, 100 cards), and shower-card-100 (3 line items, 600 cards). Paid card totals are computed using pack-size multipliers (qty × pack size) derived from SKU naming convention. Top destination states by order count: Texas (7), Oregon (5), New York (4), Colorado (3); shipped to 24 distinct states total.
Dados de imprensade “If These Balls Could Talk ”: Dados de desempenho da agência de notícias PR Newswire, ID do comunicado 4627555-1, distribuído em 26 de fevereiro de 2026. Os números incluem veiculações exatas (498), audiência total (71.358.051), tráfego (13,6 mil) e alcance de jornalistas (175), conforme relatado pela rede de distribuição da PR Newswire.
TCF Summit 2026: evento realizado de 10 a 12 de abril de 2026 em Las Vegas. Número de participantes com base nos registros internos de inscrições.
Esta página é atualizada periodicamente ao longo de 2026. Os dados refletem as informações mais recentes disponíveis no momento da publicação.